Zambia Catholic University Library

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Service management : operations, strategy, and information technology Service management : operations, strategy, and information technology /James A. Fitzsimmons, Mona J. Fitzsimmons.

by Fitzsimmons, James A | Fitzsimmons, Mona J.

Edition: 4th ed.Material type: book Book Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Availability: Items available for loan: Zambia Catholic University Library [Call number: 658 FIT] (5).

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Marketing Principles and Perspectives Marketing: Principles and Perceptives/ William O. Bearden, Thomas N. Ingram and Raymond W. LaForge

by Bearden, William O. William O. Bearden | Ingram, Thomas N. Thomas N.Ingram | LaForge, Raymond W. Raymond W. LaForge.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston McGraw Hill Irwin 2004Availability: Items available for loan: Zambia Catholic University Library [Call number: 658.8 BEA] (7).

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